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Electronic · Indie · Pop

Noonie Bao I’m In LoveWatch at the source

ReleasedApr 29, 2015 Plays183,493 Length4:40HD

You may not think you’re familiar with Noonie Bao, but you’ve definitely heard her hooks. The Swedish singer co-wrote four tracks of Charli XCX’s LP Sucker—including “Doing It,” her killer collaboration with Rita Ora—not to mention co-writing and featuring on Avicii’s number one single, “I Could be the One.”

Already an acclaimed songwriter in her home country, with a Swedish Grammy nomination under her belt for 2012's debut, I Am Noonie, above is the video for the first track off her forthcoming second album. “I’m in Love” is a sparkling, summery pop song, a swirl of nimbly plucked guitars and Bao’s elastic tones. Meanwhile the video is perfectly surreal: a collision of imagery that’s by turns creepy, comical, and cool. It’s also an instructional on how to tango with a vacuum cleaner pipe.

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