Tyla To Last (Live)Watch at the source
There’s a new genre coming out of South Africa, and Tyla is one of its most promising young talents. “Amapiano, it’s the sound right now,” she explained to us after gliding through her DSCVR performances, where she put the emerging blend of house, R&B, and African dance genres such as Kwaito in the spotlight. In Zulu dialects, Amapiano means “the pianos,” a reference to the lounge keys usually weaved into its dembow and four-to-the-floor rhythms. Tyla herself is a master of taking its glossiest elements and imbuing them with the sensuality of American R&B. “Getting Late,” her breakout debut, was all about making the most of a night’s final hours. Considering she designs her songs in the shower, it makes sense that a certain steaminess and nonchalance runs through recent bops “Been Thinking” and “Girl Next Door.” But like a rose garden, there’s thorns nestled between those Tyla’s delicate sonic petals and romantic aromas. “My first love was not my first heartbreak,” the Aaliyah and Rihanna disciple whispers in “To Last,” which she performed for us on DSCVR. Ouch. Clearly, she’s learned how to pack punches from her pop-R&B heroes. “Water” is a particularly fetching track. “It’s kind of a naughty song,” she confessed, before adding, “It’s a summer song.” What else is there to say: dive in, but don’t expect to cool off.
Vevo Senior Manager, Post Production: Dominic Siri
Tyla’s music video for “To Last (Live)”, released 2023. 2:56 in HD, 1,435,399 plays and 25,125 likes on YouTube. Filed under R&B.
- Director
- Jim Wilmot, Ben Mansfield
- Cinematography
- Ben Coughlan
- Vevo executive producer
- Nick Calafato
- Vevo producer
- Yomi Ogunsola
- Vevo production manager
- Nancy Loud
- Talent
- Annie Shapiro, Sam Mackoff
- Vevo editor
- Niki Murphy
- Vevo post-production coordinator
- Scott Robson
- Vevo design lead
- Charlee Twigg
- Assistant director
- Nancy Loud
- Steadicam operator
- Beau Pritchard-James
- 1st AC
- Jim McLean
- Focus puller
- Jim McLean
- 2nd AC
- Evangeline Perkins
- Loader
- Evangeline Perkins
- Gaffer
- Giovanni Mattei
- Still
- Amran Abdi
- Sound engineer
- Alexander Archer
- Sound assist
- Matt Facey
- Runner
- Elizabeth Playle, Eunice Fabiyi